Pre-launch · New York City

Marketing Automation Reimagined for AI

Marketo co-founder Jon Miller on what's broken about marketing automation today, plus the first live look at Phave, the AI-native marketing automation platform, before it launches.

Thursday, September 10 · 11:00 AM to 1:30 PM ET
LinkedIn, Empire State Building, New York City
Lunch included. Seats are limited and confirmed individually.
Jon Miller speaking on stage, Marketo screen behind him

I co-founded Marketo twenty years ago, and the model we built there still runs B2B marketing.

But the MAP platforms have stagnated while B2B go-to-market moved on: buying groups instead of leads, journeys that are mostly anonymous, new channels. And now AI is changing both how people buy and what a platform can do about it.

I've spent the last two years reimagining marketing automation for the next twenty. Come hear why, and get a first look at the new platform before it goes public on September 23.

What
A first look into the future of marketing automation.
Who
Senior operators who own demand, operations, technology and growth, from AI startups through category-leading SaaS to global enterprises.

Agenda

11:00Doors, coffee, and the view
11:15The Next Twenty Years of Marketing Automation — Jon Miller
11:45Live demo: first look at Phave
12:15Q&A
12:30Lunch and networking
1:30Close

Lunch is Mexican. Olé.

Your host

Jon Miller

Co-founder and CEO, Phave

Jon co-founded Marketo, which Adobe acquired for $4.75 billion, and Engagio, acquired by Demandbase. He wrote much of the B2B marketing automation and account-based marketing playbook that most teams still run today, and he has spent the last two years building what replaces it.

The venue

High in the Empire State Building

LinkedIn's offices sit high in an art deco landmark, looking down Manhattan to One World Trade. Worth arriving early for.

The view south over Manhattan toward One World Trade

Details

Who should come
Senior B2B marketing and revenue operators: the people who own demand generation, marketing operations, martech and growth.
Cost
Free.
Dress
Whatever you'd wear to the office.
Bring photo ID
Building security requires it. Register with the name that appears on your ID, and enter on 33rd or 34th Street. Exact arrival instructions come with your confirmation.
Can I bring a colleague
Have them register separately. Seats are confirmed one at a time.
Is it recorded
No. This one is in the room only.
Request your seat